Facebook grows 12% in PHL, now with 28.3M users


By on 10:05 AM

Facebook continues to grow in the Philippines, with some 28.3 million Filipinos now logging on to the social networking giant.

A study by SocialBakers said this was 12 percent higher than in the same period last year, although the Philippines ranked fifth in terms of growth in Asia.

The study showed there are now some 229 million active Facebook users in Asia and Australia – about 27 percent of the social giant's 901 million users.

"While India and Indonesia lead in terms of the user numbers the fastest growing country by far is South Korea, which grew its user base by an incredible 94 percent on Facebook from July 2011!" it said.

South Korea had the biggest percentage growth from last year at 94 percent, followed by India at 69 percent, Thailand at 41 percent, Indonesia at 13 percent, and the Philippines at 12 percent.

Malaysia (11 percent), Singapore and Australia (6 percent each), and Hong Kong (-1 percent) complete the list.

Other findings of the study include:

- Singapore has the most Facebook fans in the telecom and e-commerce industries but its most responsive industry is surprisingly the automobile industry

- Australians Like Australia And Australian fashion brands